Our Leadership

Catalyst Advisory & Capital is a strategic advisory and small-market private equity firm led by a seasoned entrepreneur and consulting leader.

Will Freeman

Managing Partner

Advisor, Builder, and Investor

Freeman is the Founder & CEO of Skyview Ventures, an AI-powered exit prep solution for small businesses that blends technology with expert guidance. He is also a Techstars organizer, Forbes thought leader, NYU guest lecturer, and active board member.

Freeman founded and exited a marketing analytics agency in an all-cash deal in Q1 2025, co-built a multi-million-dollar eCommerce services team (Series B to a nine-figure exit), and previously worked at LinkedIn and Oracle.